GITEX Technology Week is 36th edition of largest Conference and Exhibition of ICT in Dubai concluded on 20th Oct and has attended over million of ICT and Business processionals across the globe to attend, present and showcase ICT. As per GITEX data 4,000+ global tech leaders, 400+ startups, 1,000+ young tech founders, 200+ global investors, 64 countries, 230+ tech experts with 130+ hours of real business case studies.
I have also got an opportunity to attend GITEX as part of Oracle Team to Make Digital Real at Gitex 2016, and also attended GITEX Conference with focus of Vertical Days on Education, Energy, Finance, Healthcare, Ideation, innovation, disruption, Intelligent Cities, Marketing, Money, Retail and Strategy.
An inspiring talk title: 7 learnings from building great consumer products by Deep Nishar, Managing Director – SoftBank Group International and here you will get his 7 points:
- Know the User
- Simple is Feature
- Embrace Constraints
- Data is your Guide
- Innovation is not Instant
- Adapt
- Expect Success
another good talk by Aseem Puri, Marketing Director – Unilever International with the title How Unilever plans to succeed as brand adopts ‘zero-based budgeting’ chalk out 5 points for brands to work:
- Take a Purpose and Standout
- Reveal Your Personality
- Listen to People
- Help the People
- Publish without Fail
3rd point Listen to People = Social Listening is very vital for brands in the age of Social Media. There are were so many sessions from remarkable presenters.
We never thought about 3 years back that following 3 words will lead the way our business and ICT is going:
- Social Selling
- Social Listining
- Social Learning